Senior Manager, Media Insights - Walmart Connect [...
Walmart

What you'll do at

Position Summary...

What you'll do...

At Walmart, we enable the connection between supplier brands and retail shoppers at an unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, highly-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable - and we have Walmart's sales data to prove it. Walmart Connect wins when suppliers invest in digital media to drive growth; Walmart and our supplier partners win when your digital expertise helps sell more goods online and offline. Growth in our digital advertising business is key to Walmart's overall growth strategy.

Walmart Connect is seeking a Team Lead of Media Analytics & Strategy. Reporting to a Director overseeing a product category, also known as a Strategic Business Unit (SBU), you will bring the analytical rigor, responsiveness, and creativity required to support WMC's market leading advertising measurement and insights. The Team Lead will manage a group of analytics associates aligned to a dedicated sales pod within a specific SBU. As a people manager, you will delegate responsibilities that help create market facing insights to help advertisers understand media performance, optimize media strategy, and generate incremental investment. You will also mentor your associates and provide guidance and leadership to your team of talented analytics professionals.

The individual needs to be analytical and solution-driven with the ability to partner with the larger Strategic Insights & Media Analytics team as well as the Sales & Client Service teams to effectively communicate complex media and measurement insights internally and externally. You will play a critical role in analyzing customer behavior, measurement, and performance data across various channels. You will be responsible for leveraging data-driven insights to analyze client retail media strategy and drive value from long-term investment with Walmart Connect as a trusted strategic consultant and partner for our advertising partners.

Role-Specific Responsibilities:

• Data Analysis & Reporting: Lead the development of new analysis approaches, deliverables, and methodologies to extract actionable insights from complex digital and retail media datasets.
• Team Leader: Oversee and mentor a team responsible for providing measurement and insights to a diverse portfolio of clients, ensuring timely delivery of analytics solutions.
• Cross-functional Partnerships Drive cross-functional collaboration with sales, marketing, product leadership, and client service teams to align strategies and deliver holistic service offerings.
• Strategic Insight Development: Translate complex data analyses into clear and actionable insights, focusing on driving industry trends and strategic client recommendations.
• Technical Innovation and Process Improvement: Foster innovation and process improvement across the team by introducing new tools, techniques, and workflows to streamline analytics and reporting processes.

Minimum Qualifications:

• Bachelor's degree in business, Finance, Accounting, Statistics, or related field and 4 years' experience in data analytics or related field OR 6 years' experience in data analytics or related field.

Preferred Qualifications:

• Master's degree in Statistics, Information Systems, Business Administration, or related field.
• Minimum of 7 years of experience in analytics, insights, or measurement in advertising or retail media sectors
• At least 3 years of experience managing and mentoring media insight, measurement or analytics teams.
• Ability to navigate ambiguity while operating in a fast paced, start-up type of environment.
• Competent in SQL, Python, and advanced data visualization tools (e.g., Tableau, Power BI) for data analysis and reporting.
• Proven ability to manage multiple projects simultaneously, ensuring quality delivery while meeting deadlines.
• Exceptional stakeholder management skills, with experience presenting insights and strategic recommendations to senior leadership and external clients.

Core Competencies:

Data analysis tools (SQL, Python, R), data visualization platforms (Tableau, Power BI), measurement frameworks (media mix modeling, attribution analysis, lift studies), retail media expertise (campaign measurement, ad inventory optimization, audience targeting strategies), understanding of digital advertising ecosystems (programmatic buying, walled gardens, consumer insights

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
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For information about PTO, see https://one.walmart.com/notices.

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
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For information about benefits and eligibility, see One.Walmart.

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Hoboken, New Jersey US-10649:The annual salary range for this position is $108,000.00-$216,000.00
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San Bruno, California US-08848:The annual salary range for this position is $117,000.00-$234,000.00
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Additional compensation includes annual or quarterly performance bonuses.
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Additional compensation for certain positions may also include:
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- Stock
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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Finance, Accounting, Statistics, or related field and 4 years' experience in data analytics or related field OR 6 years'
experience in data analytics or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Certificate in business analytics, data mining, or statistical analysis, Statistical programming languages (for example, SAS, R)

Masters: Business Administration, Masters: Information Systems, Masters: Statistics

Primary Location...

850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America

About Walmart

At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?

Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.

"The people you work with are ready to help without hesitation to make sure you succeed, it's just part of the culture." - Shelby, Project Analyst

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You don't have to choose between your career and your lifestyle. In Silicon Valley, you can have both.

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